OPINION: Launched as a recurring revenue analytics and dashboard product smartly integrated with Intuit QuickBooks, SaaSOptics has consistently executed and expanded its product ambitions and overall business. The company has grown in all key areas–revenues, channel, engineering, and vision, now moving into broader monetization capabilities (e.g., billing) beyond its ARM core. Customer and partner satisfaction is high, but the company is currently constrained by the breadth and depth of its distribution channel. Emerging growth companies looking to scale their finance operation without having to make a major investment should consider SaaSOptics as a potential solution.
USE CASE: SaaS companies under $100 million using Intuit financials with low to moderate business complexity.
COMPETITORS: FinancialForce, Oracle-NetSuite, Sage Intacct, and ARM functionality from mid-market billing vendors (e.g., Chargebee, Chargify, Fusebill, and Zone).