Opinion: We are raising Workday’s MGI 360 rating in Automated Revenue Management (ARM) to 65 and maintain a POSITIVE Analyst Outlook. The revenue management solution leverages the Workday platform’s distinguished analytics and planning capabilities. Customers consistently cite Workday’s strong commitment to ongoing support as a major differentiator. The product also benefits from sustained internal development and the addition of acquired products (e.g., Zimit for services CPQ). The company, particularly the ARM product team, is led by an experienced leadership with little turnover and a track record of consistent execution. Workday’s channel is one of the largest and most productive in the industry. Field input from reference accounts continues to be strong.
Ideal Use Case: Midmarket-to-large, service-centric industry (i.e., non-industrial/non-manufacturing) enterprises seeking integrated financials, revenue automation, and planning functionality from a mature, growing cloud vendor.
Primary Competitors: FinancialForce, Oracle, Oracle NetSuite, SAP, Zuora